Individualism in an AI-Native World
As AI becomes omnipresent, how do we preserve what makes each of us unique?
The Homogenization Problem
AI recommends the same content to millions. Algorithms optimize for the average. Your unique preferences get smoothed into demographic buckets.
Proprius: One's Own
Our name comes from Latin *proprius*—meaning "one's own," "individual," "special."
Just as proprioception gives you awareness of your physical self, Proprius Labs gives you awareness and ownership of your digital self.
The Technical Path
1. **Today**: AI-first applications using state-of-the-art models
2. **Tomorrow**: Fine-tuned models optimized for personal identity
3. **Future**: Proprietary foundation models built on principles of individual understanding and cryptographic proof of identity
Your Data, Your Identity, Proven
We're building toward a future where:
This is the future we're building. One individual at a time.